Bookkeeping and finance is so important to a small business.
Reporting, trend analysis, and just having an organized picture of your cash relieves stress that most people didn't know they had, but once they experience the difference, there is no turning back!

Meet Janiece Rice
I have been in the accounting industry for over 20 years. I’ve worked directly for small business owners, corporations and most recently, for a consulting firm.
Working for a CPA and bookkeeping firm exposed me to many industries at the same time. In my opinion, it is the absolute best way to gain experience as an accountant. I got hands-on application of accounting best practices, segregation of duties, financial analysis, auditing, and accounting system setup.
But, working for a consulting firm opens your eyes to what little support there is for small businesses. I disliked the “billable hours” model with managed staff and felt our customer service wasn’t adequate. I thought we were expensive for the service we provided.
In short, I just felt I could do a much better job by myself partnering directly with the client.
Janiece lives in Mesa with her husband and teenage son. When she’s not focused on bookkeeping, she is doing a puzzle or walking outdoors – anything she can do while listening to music!